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20 Most Popular WordPress Plugins Of 2024 For Your Business

Most Popular WordPress Plugins For Your Business

Imagine a cup of coffee. The taste of a cup of Coffee will be pure bliss when you have all the right ingredients in the accurate proportion. Picking your WordPress plugins is like selecting your ingredients for a cup of Coffee. Mix, pour, and stir all the right ingredients and voila! You have the perfect outcome ready.

WordPress plugins are here to make your life easy. These tools are specially designed to uplift the quality of your website. Among 55K+ WordPress plugins, it is very crucial to identify and utilize the plugins with best results. Therefore, we have narrowed down a list of 20 most popular WordPress plugins of 2024 for any business. These 20 most popular WordPress plugins have been thoughtfully selected to provide an overall benefit to you. 

Let’s have a detailed look at the 20 most popular WordPress plugins for 2024.

1. Yoast SEO

Yoast Seo is one of the top most popular WordPress plugins

Yoast SEO helps to do on site search engine optimization. If you use it properly, your content will be optimized for higher ranking. If properly used, it generates traffic and visitors from the search engines. Plus, it facilitates writing accurate metatags, ensures advanced XML sitemaps functionality, connects the website with Google search console, and many more. 

Firstly, the built-in SEO analysis of Yoast SEO provides accurate guidelines to create a properly optimized content. Secondly, the readability analysis ensures the content is easy to read, engaging, and suitable for readers and search engines. The snippet preview will showcase the proper way of writing title, slug, meta description, and all the necessary details. However, paid features include customer support from the Yoast SEO team. Plus, it offers detailed insights on keywords, social preview, and detailed optimization capacity with keywords.

With 5+ million active installations and 5 star rating, Yoast SEO is top ranked among popular WordPress plugins. If you are a business owner, content creator, blogger or writer Yoast SEO is the perfect fit for you.

2. MonsterInsights

MosterInsights is the another most popular WordPress plugin

Analytics is like a lighthouse that guides the path of any website. MosterInsights is the plugin that enables proper connection of your website with Google analytics. Once activated, MosnterInsights will showcase real-time data to facilitate your data-driven decision making. The dashboard sheds light on on-site actions. Thus, it generates necessary reports.

Along with that, MonsterInsights comes with the features of e-commerce tracking, Woocommerce tracking, ads tracking, affiliate link tracking, file download tracking, and many more. With 2+ million active installations and a 4.5 star rating, MonsterInsights is the most sought after plugin to provide analytics in the easiest way. 

Most importantly, the easy set up of the plugin, detailed dashboard, and layout made MonsterInsights one of the most popular WordPress plugins of 2024.

3. Elementor Page Builder

Elementor page builder is the most popular & advanced yet easy to use front end page builder for WordPress

Elementor page builder is an advanced yet easily to use front end page builder. Moreover, this plugin enables custom made websites with an easy drag and drop feature. The plugin allows you to customize the page with a live preview to create an appealing and attractive user experience.

Moreover, this plugin is revered for its ease of use and buffet of customizable features and options. Elementor Page Builder is growing in popularity because of its flexibility in design, advanced features, design options, and responsiveness. 

With a mind-boggling 5+ million active installations and a 5 star rating, Elementor page builder is undoubtedly one of the most popular plugins of 2024.

4. WooCommerce

WooCommerce is one of the most WordPress plugin for ecommerce

If you want to create a store on your website, WooCommerce is the right plugin for you. This popular ecommerce plugin comes with all the options and features required for an online store. 

By using this plugin you can easily create a product page, cart and checkout process. It has built in payment methods such as PayPal, Amazon Pay, Stripe, Square and many more. Plus you can get more payment gateway through paid extensions. Check out the list of payment gateway here. It provides all the necessary support you need to start selling online. Whether it is a product, service, membership or subscription, WooCommerce has it all. 

In addition, you can easily manage and control shipping options from the website. It also allows integration with Google Analytics, Mailchimp and Facebook to ensure a proper Ecommerce experience. To put a cherry on top, the central store dashboard sheds light on all the necessary information and metrics required to make a data-driven decision. 

With a whopping 5+ million active installations and 4.5 star rating, this is indefinitely a popular plugin of 2024 for your business.

5. CTX Feed – WooCommerce Product Feed Manager Plugin

CTX Feed - WooCommerce Product Feed Manager Plugin

CTX Feed is a powerful WooCommerce product feed manager plugin that helps you create and manage product feeds for any marketing or affiliate channel. 

With CTX Feed, you can easily create unlimited product feeds, choose from 130+ ready-made templates, apply smart and advanced filters, map product attributes to the required format, and automatically update your product feed with the latest data.

CTX Feed is an excellent option for businesses of all sizes that want to increase product visibility, improve product ranking, reduce manual work, and improve data accuracy. 

The free version of CTX Feed provides you with most of the features that you need to create a feed for your desired marketplace, while the PRO version offers you even more customizable options.

6. WPVR – Virtual Tour Creator

WPVR allows you to create professional-looking virtual tours on your own and easily publish them on your WordPress website.

A virtual tour is more engaging than still images or videos since your visitors can interact with it and realistically learn more information about your business.

If you have a real estate business, you can just capture some 360-degree panorama images of your properties and use this plugin to convert them into a proper virtual tour.

You can also create virtual tours for Restaurants, Hotels, Resorts, Showrooms, and Art-galleries to give your clients a glimpse of your accommodations.

The plugin allows you to insert media elements like texts, images, videos, GIFs or combine multiple of them on live hotspots to provide more information.

Your viewers can control the tour navigation and enjoy a background audio set by you.

You can set contact forms to collect leads and use the WooCommerce Add-on to sell products.

With 9,000+ active installations, WPVR is currently the most popular 360 panorama and virtual tour builder plugin for WordPress.

7. ELEX WooCommerce Abandoned Cart Recovery with Dynamic Coupons

ELEX WooCommerce Abandoned Cart Recovery with Dynamic Coupons

The ELEX WooCommerce Abandoned Cart Recovery with Dynamic Coupons plugin is an indispensable tool to recapture lost sales by gently reminding customers about their abandoned orders. Create multiple email templates to be triggered at strategic intervals, prompting customers to revisit and finalize their abandoned purchases, ultimately boosting your sales.

It enables you to dynamically generate discount coupons to motivate customers to complete their transactions. Utilize trigger rules to send targeted emails to those who left their carts behind. Tailor email templates to align with your brand.

Moreover, you can manage abandoned carts easily – clear lists, access logs, and comprehensive reports – and even control which email IDs, IP addresses, and domains are restricted from abandonment tracking.

With this plugin, you can combat the number one issue facing e-commerce businesses today: cart abandonment.

8. Google XML Sitemaps

Google XML sitemaps is a popular WordPress plugin for showing up the content on SERP

To put out content and get traffic from search engines is not an easy task. Thus, Google XML sitemaps play an important role to ease the process of showing up in search results. Through Google XML sitemap, you can index your website in different search engines. By indexing it will be easier for search engine bots and crawlers to reach out to your website and rank it on the search engine. 

However, this is one of the basic setups required for your website that will generate results in the long run. With 2+ million active installations and a 5 star rating, Google XML sitemap has been in the industry for quite a long time proving its efficiency and importance.

9. Mailchimp for WordPress

Mailchimp the most popular email marketing software

For email marketing service, Mailchimp is a household name. Mailchimp is a one-stop place to list management, sending emails and tracking results. Mailchimp for WordPress plugin connects Mailchimp with WordPress enabling you to get email addresses from your website and blog posts. Choose from the built-in opt-in forms or create your own to collect emails from visitors of your page.

In addition, it will increase your chances of getting the email addresses of the website visitors. Besides, it helps to create a subscriber base, and communicate with them accordingly. With 1+ million active installations and a 5 star rating, it can be considered as one of the popular plugins for 2024.

10. SeedProd

SeedProd is a popular WordPress plugin which is used to set up a creatively designed coming soon page

SeedProd is the plugin you can use to set up a creatively designed coming soon page. For an under construction website, the SeedProd plugin will set up a coming soon page on your website. In addition, it is a very well suited plugin for WordPress maintenance mode. 

Firstly, SeedProd comes with the option to design your coming soon landing page very creatively. Along with that, you can easily put a countdown timer by using integration features, integration with social media, email marketing services, and many more.

It has 1+ million active installations and 5 star rating. This is one of the most popular plugins for WordPress maintenance mode.

11. WPML

WPML is the one of the most popular for going-to plugin for a multilingual website.

WPML is the go-to plugin for a multilingual website. In Spite of the challenges of having multilingual websites, WPML helps in multilingual websites without any hassle.

Firstly, the plugin can manage complex websites with multiple pages and text options. Secondly, it also comes handy with simple blogs too. The plugin is also compatible with WooCommerce thus gaining a greater fanbase. 

With hefty active installations and a 4 star rating, WPML can be considered as a highly effective plugin for multilingual websites. 

12. Ultimate Social Media Icons

Ultimate Social Media Icons plugin is popular for adding social icons in your post

Ultimate Social Media Icons plugin enables you to add social share buttons with your posts on the website. You can choose from the 16+ different designs. Along with this, features such as animated social media icons, floating / sticky social icons, add share counts with the icon, subscriptions, and many more customization. 

Ultimate social media icons will ease your social sharing. This plugin is widely used due to design diversification and ease of use. With a 5 star rating and 200,000+ active installations, the plugin made it to the list of most popular plugins of 2024.

13. WP Forms

WP Forms is a popular plugin for adding contact form

Contact forms are essential for your website to enable your visitor to contact you easily. WP forms are extremely user friendly. It allows you custom design contact forms, feedback forms, payment forms, subscription forms, and many more. 

WP Forms comes with built-in templates and workflows that enable you to pick from the available options and get set go with your website. The responsiveness of the plugin makes it suitable for all sorts of users irrespective of the different platforms. The plugin also includes features such as spam protection, instant notification, file uploads, custom captcha, surveys, and many more. 

WP forms has 5 star rating and 3+ million active installations. It’s feature and user base has made it worthy of  most popular plugins of 2024 and beyond.

14. WP Rocket

WP Rocket is one the most popular WordPress plugin

The WP Rocket is one of the best WordPress caching plugins. If you are looking forward to a fast and speedy website, WP Rocket is the plugin to pick. Its automatic working process makes the entire process easier even if you do not have any technical know-how.

WP rocket comes with features such as gzip compression, cache pre-loading, page cache, CDN support, DNS prefetching, minification and many more. The imagify feature of the plugin ensures image optimization and increases the website loading time. 

With 1+ million active installations and 5 star rating, this is one of the trusted plugins that can speed up your website easily.

15. CSS Hero

CSS Hero is a programming language & a popular WordPress pluginCSS Hero is a programming language & a popular WordPress plugin

CSS or Cascading Style Sheets are a programming language used to design the appearance of any WordPress website. As it is not feasible for everyone to learn and implement CSS, CSS Hero comes into play and makes it easier to design the website appearance without writing a single line of code.

In addition, you can use CSS Hero to design the existing theme as per your wish and have the desired design. Besides, you can update the website on a real time basis, thanks to the live preview feature. 

CSS Hero is quite popular among users preferring CSS to design the website outlook thus it is listed as most popular WordPress plugins of 2024.

16. Tawk.To Live Chat

Tawk.To is the most popular chat plugin for WordPress

If you want to chat with your website visitors, Tawk.To is the plugin for you. The easy to set plugin comes with the feature that enables you to have a conversation with your visitor on the website. 

Tawk.To is free to use and comes with the features focusing on increasing the quality of customer experience.  It allows conversations with visitors from a single dashboard reaching to multiple websites.

The compatibility of Tawk.To with all the available browsers makes it a good choice for a live chat plugin. With a 200,000+ active installations and 4.5 star rating, Tawk.To has made it to the list of most popular WordPress plugins for 2024.

17. Redirection

Redirection WordPress plugin will help you to manage redirections & redirect your visitor from a broken link to a working one.

While managing your website you might need to keep an eye for broken links, links with errors for an overall ranking of your website. Redirection plugins help you to manage redirections, keep track of 404 errors, and redirect your visitor from a broken link to a working one. 

It can manage smaller and bigger amounts of redirections. Redirection has been in the market for 10 years with high recommendation. 

With a 4.5 star rating and 1+ million active installations, Redirection is a very well suited and popular plugin that deserves to be among the list of popular WordPress plugins for 2024.

18. Jetpack

Jetpack is a popular WordPress plugin with features to ensure security for your website

Jetpack is a very own brainchild of WordPress itself. It comes with features to ensure security for your website from unauthorized logins, malware, spamming and implements other security measures. 

Along with that, Jetpack plays an important role in increasing website performance, enhancing traffic on websites, optimizing images, and content for better performance. 

Moreover, another brilliant feature of Jetpack is it’s enhanced distribution. This shares your public content to third party services and gives leverage to your traffic. It has 5+ million active installations and 4 star rating. Jetpack is among the most popular WordPress plugins.

19. Akismet

Akismet WordPress plugin will make your life easy by reviewing and filtering out comments made on websites

The world of the internet has its debris. Spammy comments on websites and blogs is a common problem that we have to deal with. Akismet makes your life easy by reviewing and filtering out comments made on websites. With the status history of each comment, you can learn which comments were considered as spammy by the plugin.

Moreover, if you are using a personal website or blog, the plugin is free to use. For commercial websites, Akismet offers different monthly plans to choose from that come with advanced security features. 

With 5+ million active installations and 4.5 star rating, Akismet is considered one of the most popular WordPress plugins for 2024.

20. Really Simple SSL

Really Simple SSL WordPress plugin identifies your settings and configures your website to run over https

If you have an SSL certificate on your website, Really Simple SSL will take care of the rest. This plugin identifies your settings and configures your website to run over https. The plugin is very lightweight with just the required features & options.  It will look into all the issues your WordPress website must have with SSL. 

With a resounding 4+ million active installations and 5 star rating, Really Simple SSL is one of the promising plugins that you can use and benefit from.

21. UpdraftPlus

UpdraftPlus is one of the most popular WordPress plugins for backups

If you ever need a website to be backed up, it has got your back. UpdraftPlus is one of the most popular WordPress plugins for backups. The plugin enables you to ensure automatic backup of your website in a safe and secure location. You can use Google Drive, Dropbox, S3, FTP, and email to store the backup of your website. 

On top of that, UpdraftPlus makes it easier to restore your website from the backup quickly 

With a 3+ million active installations and  5 star rating, if you are looking for a plugin to ensure backup and easy recovery of your website then UpdraftPlus can be your first pick for sure.

22. All in One WP Migration

All in One WP migration plugin will help you to migrate your website without any hassle

With All in One WP migration plugin, migrate your website without any hassle.

It exports the WordPress website and its database, content, media, files, plugins, and themes in the easiest way possible. You can easily export the elements without technical know how. Simply upload your site to the new location and drag and drop to have your website up and running. 

Moreover, the plugin comes with the option to execute limitless find and replace operations during the export process. This plugin is reliable with 2+ million active installations and 4.5 rating star rating.

24. WP Smush

WP Smush is one of the most popular award-winning image optimizer plugin

WP Smush is the award-winning image optimizer plugin. Using images on a website is important for eye-catchy appearance and smooth user experience. However, it comes with the downfall of higher loading time and a shortage of storage. However, WP Smush can optimize your images and save the day.

WP Smush can optimize your images in  JPEG, GIF, and PNG format with its advanced compression techniques. It saves your storage space and keeps your website loading time speedy and fast. 

Besides, this award-winning plugin has a 5 star rating with 1+ million active installations. If you want your website to have faster loading time, compressed images without compromising the quality, WP Smush is the plugin you need.

To summarize, we tried to make a nice blend of plugins that can address all the necessary requirements for setting up and running any website. The plugins here have been listed based on their efficiency, popularity, and acceptance. In addition, you might not need all the plugins based on the type of your website and operation you are in. However, many of these plugins are basic and required irrespectively. 

If you are planning to set up a new website, feel free to have a look at our WordPress themes.

For more such content and information keep an eye on our blog for frequent updates.