Search Engine Optimization or SEO is a process where you can optimize the content that is published online. SEO uses the keywords present on your site to optimize the page.
The more the site has distinguished keyword usage, the more the output in searches. This results in a higher rank and more visibility of your website or content on different search engines.
When a WooCommerce site is optimized, which results in a higher SEO ranking, it attracts more traffic to your business.
This will have an overall positive impact on your business growth and wide exposure to your product. Thus having high revenue from sites that are no or less optimized.
WooCommerce is one of the most popular techniques for e-commerce.
WooCommerce sites can also be optimized using SEO plugins that improve their overall ranking, more customer usage, more traffic across different regions, and higher revenue from purchases.
Among different SEO plugins present on the internet, the Yoast SEO plugin for WooCommerce is considered the best among all.
It was created in 2007 and the premium version was launched in 2012 by a Dutch Company called Yoast.
Yoast SEO plugin has more than 5 million active users and that’s why it’s ranked as number 1 with 4.9 ratings out of 5. In its category.
Yoast SEO plugin has been downloaded more than 300 million times and thus has a vast exposure to the world population. it is the best way for Woocommerce SEO.
The Yoast SEO plugin for WooCommerce has a great range of features present in it which enhance our practice of best optimization.
The free version of the Yoast SEO plugin has many features, but if a developer needs additional features, they can opt for a premium version as well.
Yoast SEO also provides a course on how to bring the most out of your SEO plugin. Some of the most effective features of Yoast SEO are:
This WooCommerce SEO suggests external links for your products that can be helpful in more detailed explanations or can refer to more images with a detailed description of the product. This will let Google know that the product listed on our site has multiple links as well and can be reached through multiple channels, thus resulting in a higher ranking of the website across search engines.
Yoast SEO Premium has multiple keyword focus options that optimize the content to be published with many keywords. With this feature, one can easily analyze which are the most used keywords. This will help us to tag our site content and images with those keywords that will be eventually helpful in enhancing the SEO ranking of the website. The free version of Yoast can handle only 1 main keyword or a keyphrase.
Broken links, duplicate pages, and unsecured pages are strict no in the digital world. Once a site is live and customers regularly visit for purchases, they have faith in it. While browsing if they come across a broken link or the same page or a security warning comes up, it really disrupts the faith and it’s likely the user won’t visit the website again. Yoast SEO plugin comes effectively into play whenever there is a similar situation. It checks for the broken links over the site project file and asks the developer if a redirect link is needed or if the path has to be redirected to some external link. This is a highly efficient feature to avoid any such blunders as this could have a negative impact on the ranking of the website over different search engines.
Another feature that is related to the ads used by content creators are like if someone is using the links of your site or products listed on your site across different social media platforms and you don’t want them to use it, or suppose you have created a different page for that product and the creator’s link still redirects to old link, then that creator’s link to your site URL will exist but the link will be considered as “broken”. Google will penalize the creator if his links will return errors. Thus it’s a good practice to remove and update those links effectively.
Sometimes, the developer creates a page for the WooCommerce site but forgets to link to it, i.e. miss creating a path for that page so it can be visited. This type of content is termed as orphan content. Various search engines don’t show that result anywhere and end users/customers won’t be able to find that page over the web. Yoast SEO can easily keep a record of all the orphaned content and helps to link them back to our site efficiently and in the correct position with all the required tags, categories, and descriptions.
Previewing your content before publishing is a good option. With the help of the Yoast SEO plugin for WooCommerce, you can check both the desktop and mobile versions of your website and easily review them for any changes required. With the Yoast premium, it helps to review how your content will look on different social media platforms like Twitter and Facebook. All this can be done on the Yoast plugin itself and without creating or logging into those sites.
Yoast SEO is available in different languages including English, Dutch, Spanish, Swedish, Turkish, Indonesian, German, Polish, etc, and many more languages to come. If your WooCommerce site is available in different languages then you don’t have to switch to another plugin.
Yoast SEO for WooCommerce SEO also provides a wide range of text formats and themes based on business needs.
Breadcrumb configuration becomes easier with Yoast SEO free as well as premium versions as they create very simple paths which is easier for Google and other search engines to read the content.
Yoast premium also comes with seamless integration to Elementor, a professional WordPress website builder.
Apart from all these features of Yoast SEO, they also have 24×7 email support for quicker resolutions.
If you are already into WooCommerce and have future plans to have your own eCommerce website, learn more about getting a domain, hosting and WordPress to get started with your own blog.
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2 Comments
vách ngăn ivn
June 8, 2021
very good article I like your content, I will definitely share it with all my friends, thank you very much.
vách ngăn ivn
very good article I like your content, I will definitely share it with all my friends, thank you very much.
Enaan Farhan
You are welcome.