The WordPress Exit Intent Popup’s Effect on Sales and Visitor Retention

Having trouble retaining visitors? Getting lower conversion rates than usual? Creating an exit intent popup can be a great solution to your troubles. 

To increase the conversion rate of your website and generate more leads, exit-intent popups are an essential method.

Whether you’re trying to gain more email subscribers or convert abandoned visitors into paying customers, exit-intent popups have proven to be an effective way to boost conversions.

You might have noticed that most successful websites use some form of exit intent popup on WordPress. 

An exit-intent popup plugin provides your visitor with a choice, offer, idea, reason to stay, deals, etc. With the help of such plugins, you will be able to boost sales, retain visitors, snag more subscribers, and more. 

WordPress Exit-Intent Popup: Why Do You Need One?

Before we start, we’re rounding up our top picks for the best exit intent popup for WordPress. Let’s get to know a bit more about why we need an exit intent popup. 

Bounce Exchange estimates that 70-96% of visitors who abandon a website are likely to never return again.

This estimate should be a concern for every WordPress website owner, and they should take some form of countermeasure against this abandonment of the website. The most likely and easiest option is to create an attractive popup exit intent. 

Exit-intent popups detect when a visitor is trying to leave your website and try to grab their attention to entice them to stay or opt-in for some form of long-term marketing campaign. 

This gives you the last chance to target those abandoning visitors with a message, offer, newsletter subscription, etc. 

Do Exit-Intent Popups Even Work?

Yes, the exit intent popup in WordPress works incredibly well and effectively retains a good number of visitors. 

E-commerce storefronts and media houses use WordPress exit intent popups with great effect. 

• Boost traffic to related blog posts.
• By offering free shipping or a discount, you can reduce cart abandonment.
• Using a newsletter popup to generate email leads.

Yes, WordPress exit-intent popups work, but there’s a catch. These popup plugins are great for creating popups, but you’ll have to do your due diligence in understanding what kind of popup intent strategy will work best for your WordPress website. 

The following factors should be taken into account whenever you decide on an exit-intent popup software:

• A good popup software should offer advanced audience targeting and personalization features.
• User-friendliness: Look for plugins that have an intuitive interface.
• Preset templates will improve customization, design, and conversion rates.
• Integration option: Email marketing services and the popup plugin can be integrated seamlessly.
• The analytics of your popups are crucial to the effectiveness of your campaigns. 

The Best Exit-Intent Popup Plugins for WordPress

Droit Addons for Elementor

The first plugin in our roundup is not just a popup plugin, it’s a whole website builder/customization package full of widgets, modules, and additional addon content for the Elementor page builder. Droit Addons for Elementor includes an impressive advanced popup builder.

With it, users can easily create page-wide & site-wide popups, as well as exit intent popups, modal popups, and video popups. 

And the best part of Droit Addons for Elementor is its in-depth customization options. With the advanced popup builder and Droit Addons customization options, users are able to create every kind of popup imaginable without typing a single line of code. 

Key Features: 

• There are a lot of personalization options, including popup animations, custom fonts, images, and gifs
• The ability to integrate with all the popular email marketing services
• Fully responsive
• Get all the added benefits of using Droit Addons for Elementor
• Preset popup block templates
• Video popups
• And so much more

Get Droit Addons for Elementor →

HubSpot

Like Droit Addons for Elementor, HubSpot also provides a comprehensive set of tools to design and customize a website, and that includes a robust popup builder.

From Customer Relationship Management (CRM) to live chat and feedback systems, HubSpot is a great marketing tool. Users are able to create exit-intent popup forms with ease using its drag and drop feature.

HubSpot offers a limited number of popup templates. But HubSpot comes with a downside. To remove HubSpot branding from popups, users need to upgrade to the next plan level.

Key Features:

• Data analysis 
• Several marketing tools are integrated
• Email integration works great for email CRM campaigns 

Get HubSpot →

Optimonk

The Optimonk plugin for WordPress is a user-friendly tool that users can use to capture subscribers, advertise offers, and reduce cart abandonment with great effect. 

With this WordPress plugin, users can implement their marketing message in five different ways: popups, sidebars, interactives, and lucky wheel popups. There are a variety of options that users can choose from for their popup campaigns, such as scroll-based, on-click, and exit-intent triggering options.

Key Features:

• A/B tests
• Drag & drop editor
• +50 popup templates
• Implementation of a variety of email marketing services
• Mobile functionality

Get Optimonk →

Popupsmart

Popupsmart is another robust popup builder that has gained massive popularity for its ease of use and feature-rich tools to create popups. 

This popup tool is the easiest to use and most versatile on the market. JavaScript code is all you need for Popupsmart to work on your website.

By copying and pasting the code into the appropriate file, users can set up popup blocks for their WordPress sites.

Key Features:

• There are a variety of modern popup templates available.
• An intuitive, user-friendly interface
• There are a lot of personalization options, including popup animations, custom fonts, images, and gifs.
• Integrated with other popular email services
• Analytical tools to measure how popups are performing with advanced analytics
• Mobile-responsive designs

Get Popupsmart → 

Thrive Leads

As with Elementor, Thrive Leads is a builder of online websites that also allows you to create exit-intent popups to be used on WordPress.

Thrive Leads comes with two popup builders that can create different types of popups. The Thrive Leads product helps you design popups that will generate subscribers for your email list, whereas Thrive Ultimatum is designed to create high-conversion exit popups.

Key Features:

• Drag and drop interface.
• Analytics and A/B testing.
• Mobile responsive.
• Advanced Targeting.
• In-Line Forms

Get Thrive Leads → 

OptinMonster

OptinMonster is also an excellent WordPress exit-intent popup plugin. This makes it an exceptionally useful tool for users to create exit intent popups with attractive responsive designs. 

Additionally, users are able to utilize a wide range of customizable popup templates to create and personalize their exit intent popup for wordpress. 

Key Features:

• Targeted options: Show different exit-intent popups based on user data.
• A/B testing.
• Drag & drop popup editor. 
• +50 usable popup templates.
• Integration with several email marketing companies.

Get OptinMonster → 

Popup Maker

The Popup Maker is another awesome WordPress exit-intent popup plugin that users should consider for creating excellent and interactive popup blocks for their WordPress website.

This is a lightweight yet powerful plugin solution for creating popups. With this plugin, users can create different types of popups, such as email opt-ins, WooCommerce upsells and cross-sells, content upgrade popups, etc.

Key Features:

• It helps users adapt their popup templates to match the look of their WordPress website.
• Depending on the type of device the user is using, they will get different exit-intent popups.
• Popup Analytics
• Advanced Targeting Conditions

Get Popup Maker → 

Poptin

Poptin is a free exit-intent popup builder, with great yet limited free functionality. Poptin comes equipped with a large collection of popup templates that allow users to create responsive popups, lightbox popups, fullscreen popups, and so much more.

Key Features:

• Drag & drop popup builder
• In-depth analytics
• Targeting and trigger options

Get Poptin → 

Wrap Up 

In the end, we hope that by reading this piece of content, you’ve got a much greater understanding of why an exit intent popup is so important for WordPress websites and businesses. 

By using one of these best exit intent popups for WordPress websites, owners will be able to effectively create a strategy to retain visitors or obtain their data to utilize them for long-term email marketing campaigns. 

If you’ve found this article helpful, share it with someone who might find it helpful, and if you think that we’ve missed out on a good one, please feel free to mention it in the comment section down below.