People today lead busy lives. They’re easily distracted and have little patience. Businesses have got to not only win the attention of potential customers, but they need to retain it too. Which is often easier said than done.
Not to fear, in this article we’ve collected nine of the top tools you can try on your website to help attract and connect with your page visitors. On this list, we’re covering everything from website modal tours to plug-ins to help showcase your green initiatives.
Without further ado, let’s jump in.
Let’s keep in mind that 42% of people will leave a website with poor functionality. On top of that, 50% of smartphone users are more likely to use a brand’s website over their mobile app. This data shows the importance of an engaging website design, and that even though many businesses are now looking to create apps, consumers will not always want to download them.
So, what are the eight tools you need to try to better attract and connect with your audience for your new website?
With 100+ free templates, Pitch is a great place to start if you’ve got a lot of information to display, and want to present it succinctly. Pitch enables you to create a slideshow online, and then share that slideshow with your audience.
The content of that show, and how much it helps you to deliver on your engagement or awareness goals is up to you. However, if you’re ever stuck on where to start, Pitch offers hundreds of templates to pick from. Plus, you’ll have the ability to keep your slideshows on brand, embed any type of media you can think of, and share your slideshow in a way that best fits your audience.
Pitch offers a pricing plan that’s free forever for individuals and small teams just getting started. Their Pro plan €8 per member, per month, and their Enterprise plan for larger organizations will need a sales call for a custom quote.
Widgets are essentially small add-ons and tweaks you can make to your website without needing to sap the time (or expense) of a web developer. Widgets are pretty powerful tools, and can provide a wealth of different experiences to better engage your visiting audience.
A few examples of attractive and engaging widgets are:
Droit Addons for Elementor pricing comes in at just $35 per year for one website, and $65 per year for up to ten websites. If you’re an agency managing more than ten websites, then you can hop onto the Ultimate plan for $139 per year.
ViSenze offers a unique tool that’s able to surface the right product at the right time for your website visitors—enabling you to better connect with them via a personalized experience. The tool uses AI to identify products your browser is interested in present shoppable images, or similar products that could work for them.
By using a tool like ViSenze, you’ll not only win the hearts of your customers but you’ll also see financial rewards too. Expect a +8% revenue per session, 29X ROI, and a 30% increase in click-through rate. Great results all-around!
If you’re interested in seeing what an AI smart shopping tool can do for your website, then you’ll need to get in touch with ViSenze for a custom quote.
There’s a high-chance you already know about chatbots. They’re a great way to automate your sales process, qualify leads, and act as a content knowledge base—directing people to content that suits their needs.
They’re also a useful tool for new visitors to quickly gain context on a certain page they’ve landed on, or support any questions or problems they encounter because of the on-page content.
If you’re interested in giving the Whisbi chatbot solution a spin, you’ll need to reach out to their sales team to get a custom quote that depends on your website needs.
There’s nothing worse than sending a new website visitor to a page with a 404 Error. It reflects poorly on your brand and will without doubt encourage them to leave your site just as quickly as they found it. Under Construction Page is here to save the day. They offer templates for every website that you can tweak in order to continue delivering an onbrand, delightful experience, even if things aren’t quite ready behind the scenes yet.
The thing with websites is, they’re in an ever-changing state. However, if you’re always waiting for your site to be perfect, it’ll never launch. With this nifty tool, you’ll be able to implement a placement holder page until you’ve got the time and resources available to really dive into it.
What’s more, these pages can act as a fake door test landing page. Essentially enabling you to test website visitors’ interests in a particular topic or potential new feature, without having to invest in building the entire thing. “Coming soon!”
Under Construction Page for agencies falls at $250 for a lifetime. This one time payment means you’ll be able to run the product on up to 100 client or personal sites at a time. Their Pro plan, which covers one website, comes at a comfortable $69 for a lifetime.
123FormBuilder allows you to effortlessly integrate data collection forms onto your website, for whatever your need. Collecting data has never been easy, or in most cases, pretty. However, it is necessary if you want to continue your conversation with your website visitors.
This website tool allows you to literally drag-and-drop forms onto your website, and never have to worry about borrowing your developers time again. The tool caters to file uploads, comes across multiple languages, and there are more than 1,900 form templates for you to choose from if you’re ever stuck for inspiration!
What’s more, it integrates with a ton of popular small business tools like Mailchimp, Google Drive, DropBox, Shopify, and more.
There are a few different pricing plans depending on your needs. 123FormBuilder offers a free plan for individuals building their first form. From there, they have Gold, Platinum, and Enterprise plans at $19.99, $37.99, and $199.99 per month.
VideoAsk, by Typeform is a way for your sales, support, and/or customer success teams to run face-to-face, asynchronous video conversations with website visitors. If you’re looking to connect with your website visitors, then there’s no better way than with a face-to-face.
Of course, VideoAsk will require that you’ve got the human resources on hand in order to make these video conversations actually happen. However, if you do, then you’ll be joining some pretty well-known companies already seeing success with this tool. Companies like Fiverr, Duolingo, and more are using VideoAsk to create better relationships with their website visitors.
There is a free Starter plan with VideoAsk which covers all of the essentials you need. However, if you’re looking to scale this strategy up, their Grow plan is billed at $24 per month, and their Brand plan at $40 per month.
Last, but certainly not least, on our list of website tools to help you attract and connect with your audience on a new website is Regreener. Regreener is on a mission to help businesses fight climate change by making it as simple and clear as it should be.
The platform enables businesses to fight climate change, take care of employees, and inspire others to do the same. Their entire workflow gamifies helping save the planet with a business leaderboard, and presents your progress in a way that’s clear and digestible for everyone.
How does this help attract and connect with new website visitors? Customers care about a brand’s positive impact initiatives. They’re a defining factor in building brand loyalty, and customers will happily ditch a brand whose mission and vision doesn’t align with their own.
Regreener offers brands the chance to integrate their climate change dashboard into their website in a few clicks. Customers can see a live, truthful report of a brand’s efforts on fighting climate change.
Regreener offers a few plans that can help you and your team offset carbon emissions, depending on the amount of business travel you typically use. These plans will cost you anywhere between €6.10 per employee, through to €24.40.
That’s a wrap on top tools to help you attract and connect with new website visitors. Hopefully, you’ve found this article helpful, and are walking away with a few new tools under your wing to try. Let us know how you get on, or if you’d like to see any other tools on this list.